Is this true? Can you get $1,000 a month through search engine optimization, develop your skills, and understand all the SEO tools that are provided for free? Follow me and learn more information
We always say that search engine optimization (SEO) is the first thing you need to do in order to drive more targeted traffic to your store. If you optimize all product pages and website categories correctly at once, you will regularly get free traffic from different search engines. Only after that, you can start promoting your store on social media or using PPC ads: Product Page SEO is the foundation of e-commerce. First of all, we need to clarify the meanings of some basic words
%20(2).jpg "Product Page SEO Optimization for $10,000 per Month")
Product Page: A unique page for any product in an online store, which includes a detailed product description, features, price, shipping options, customer reviews, etc. The more valuable information it contains, the better it is for customers, as well as for your store.
Keyword: a query for users to type in the Google search box when trying to find a specific item. You can enter the name of the product in the search field yourself and see what options the search engine provides. We also recommend that you go to Amazon or eBay and look at your competitors' product names.
How product page SEO allows us to make up to $10,000 per month
We use our dropshipping stores to test the latest SEO trends and describe the most successful ones on our blog. After several years of hard work, we came to the conclusion that getting member visits from search engines should become our primary goal.
First, it has a better conversion rate than any other promotional tools like social media advertising or Google Shopping ads.
Secondly, it costs us nothing but our efforts and time so we decided to focus all our thoughts and energy on this free traffic source and make the most of it. The process is divided into two stages:
1- Add as many products as possible related to our online store
2- SEO optimization of product pages – Edit titles, product descriptions, meta tags, images, and add comments .
As we expected, these activities brought benefits very quickly (one to two months). With member traffic, our store generates up to $10,000 per month, while Google Shopping ads bring us up to $15,000.
Here, it is important to understand that in pay-per-click advertising, we pay for each click (even if it is not converted), while search engine visits cost us nothing.
Let's take a look at the main components of a fully optimized product page and go through the best SEO methods step by step.
On-Page SEO A complete explanation of internal SEO
SEO for Ecommerce Product Pages: Headings
It is recommended to start optimizing product pages with headlines. The ideal product name is short (5-6 words), informative and includes a keyword. When improving product names, include the following in them:
Great opportunity don't miss out on a suitable birthday gift Hair clip - this title is awful. You can see the same descriptions on AliExpress and they should definitely be modified. This is just a set of words that are difficult for both people and search engines to understand.
When typing product names, don't forget that Google will only display the first 70 characters of the title. Perfect Sea Shell and Star Fish Hair Clip is an informative and understandable product name that will likely appear to many people using search queries such as:
SEO Friendly Product Page: Images
The next step is to choose and edit the product images. Besides finding high quality images and removing all logos, watermarks, and any other indicators of any site or brand from it, you should take care of your SEO. Google has a nice tool called Google Photos which people usually use to find images. Your goal is to get there and thus improve the SEO rankings of your product page. For this purpose, you need to do the following actions:
Use keywords in the name of your photos (flower earrings .jpg)
Add ALT tags to images (with keywords)
Product Page SEO Optimize Product Page SEO for $10,000 per month
Product Page SEO: Meta Tags
The next important step is to add meta tags for SEO. You need to focus on:
Title – The name of your product page, which is displayed in Google search results. It should have a keyword , be eye-catching, and offer something special (free shipping, 50% off, only $5, original style, etc.)
Description - An excerpt that is displayed below the title. Here you need to describe your product in a few sentences and explain to people why they should buy it from you.
Keywords – Nowadays, Google no longer takes this meta tag into account. However, it is still recommended to write it down.
Product Page SEO Optimize Product Page SEO for $10,000 per month
Product Specifications for SEO
Product Page SEO Optimize Product Page SEO for $10,000 per month
Writing specifications is the most important and hardest part when optimizing product pages. Detailed and informative product description helps SEO and boosts sales. A great product description should:
answers the most important customer questions;
Describe the main features and advantages of your product;
Explain how to choose the size;
Provide comprehensive information on shipping.
Product Page SEO Optimize Product Page SEO for $10,000 per month
If you follow these tips, there is a high chance of converting your website visitors into buyers. Besides, if you add a video to your product description, you will greatly increase your conversion rate. It goes without saying that your product description must contain keywords. However, they don't necessarily have to be very specific. Find keywords that are somehow related to your niche.
SEO Ecommerce Product Page: Customer Reviews
The customer reviews that you can upload with the AliDropship plugin are very helpful. It has two main goals:
Increase sales and improve customer loyalty for your e-commerce store in general and specific items in particular;
Promote your store and improve the amount of relevant content on your website. Google loves relevant content, so your website rankings will increase.
Product Page SEO Optimize Product Page SEO for $10,000 per month
You should regularly upload reviews from AliExpress and give your customers the opportunity to leave their feedback after purchasing from your store. In fact, you can edit all reviews by adding keywords or translating them into your language, but we don't recommend doing something like this very often. You can easily lose the trust of your customers.
SEO for e-commerce pages
Another thing you need to focus on is your basic SEO settings. You can get to the top of Google search results not just on a single product page but on entire product sections if you optimize them properly. Do you want to reach the top of Google? Here is a list of SEO tips to help you improve your product categories at a professional level:
Make short, clear names for the product categories. Use keywords and the H1 tag.
Add meta tags for title, description and keywords . Follow the tips above.
Write a short (!) text with keywords for each product category. Honestly, this method of promotion is slowly dying, because it has nothing to do with the experience of the users. However, for it to work, we need to use it.
Write product names according to all SEO rules. Product names are probably the only content element on this page, and accordingly, Google makes decisions if this page is relevant to the search query or not. That's why you have to include the category name in the product name.
Product Page SEO Optimize Product Page SEO for $10,000 per month
SEO for Product Pages: Optimizing for Mobile and Phones
Product Page SEO Optimize Product Page SEO for $10,000 per month
Set up the FAQ page section
You may be wondering “How does the FAQ page help improve my SEO?” Well, you are about to find out. If you are not able to provide your customer with an answer to his question, he will simply go to look elsewhere, most likely, to your competitors. As you may have already guessed, a well-crafted and optimized FAQ page can ensure that this doesn't happen.
Frequently asked questions is the key to providing your customers and search engines with all the information they may need about your business. FAQ pages can
Shorten the buying journey for your customers – Sometimes consumers don't want to go the extra mile to contact your support team, wait for an answer, or even just get none. Instead, they want to have the answers right in front of them so that they can get to them quickly.
Build a relationship of trust – By showing your shipping processes, shipping policies, and overall transparency with your site, users will encourage them to trust your brand more often. And if your visitors trust you, Google will trust you, too. Create a more efficient sales funnel - try to include your company's competitive advantages to show what makes you better than your competitors.
Improve your website's internal linkage Get more search visibility Having high-quality content that meets the needs of your potential customers is key to getting a high ranking in search engines. Essentially, if your brand can create an FAQ section with answers to the most common user questions that are easy to find – it will help the brand to sell more products.
If you have a product page that is seasonal and has ratings, traffic, and sales over time, don't get rid of it. At first glance, it seems reasonable to remove a page that has served its purpose and won't do much for you for the rest of the year. However, if you decide to get rid of it, then next year you will have to re-rank your site in search engines again.
Merge long tail keywords
When you start working on your search engine optimization (SEO) plan, the first thing you need to do is a complete keyword research. Of course, your first goal might be to focus on short business keywords, but opting for long queries isn't a bad idea either. Although long-tail keywords have lower search volumes, they are more specific and tend to have higher click-through rates. But more importantly, longer search queries for content have a higher purchase intent.
For example, if someone searches for “iPhone 13 512 GB Starlight” instead of just “iPhone” – they will most likely complete the purchase. Include long-tail keywords in your product page description to ensure that your website appears among the search engine results pages.
Don't forget to add internal links and backlinks
An internal link is any link from a page on your website to another page on your website. Both users and search engines use links to find content on your site.
Internet users use links to navigate your site and find the content they are looking for. On the other hand, search engines also use links to navigate your site. However, they will not see a page if there are no links to it.
Internal links also connect your content and give Google an idea of your site's overall structure. Adding internal links and backlinks to your product pages can help these pages rank higher in search engines, and as a result, increase revenue and sales. Now you know a lot about SEO product pages. So, if you have few orders or your store is new – the first thing to do is read this guide and do everything step by step. In addition to that, you need to add some new products to your store and improve it as well.
Product Page SEO is very effective for niche stores, and this is not true for general stores. That's why we don't recommend setting up general stores for your dropshipping business but focus more on specific customer interests.