The mathematical system in which various other things can be determined and derived is known as an algorithm. Consider the situation of a person who needs to travel to a specific place. If he asks which route to take, we can suggest travel by car, train or bus, all three separate options. All three techniques brought him to his goal; The only difference is the access time, each of these methods can be called an algorithm.
%20(1).jpg "Google Algorithms: 15 Most Important Algorithms You Should Pay Attention to in Search Engine Optimization")
Google's algorithms work the same way, directing consumers to higher search engine optimization rankings. These algorithms differ in that they do not provide much information about themselves, thus webmasters do not focus only on them, this ensures that the user and visitor are always given priority and given the appropriate material.
An algorithm consists of a small number of instructions that are usually used to solve problems and complete tasks, you may have heard the phrase algorithm used in the context of Google's algorithm or creating a website using Python programming . In fact, most of us associate algorithms with computer labor; However, we must remember that algorithms help us solve our problems faster and with higher quality every day.
Google's algorithms are complex systems that help the engine determine and rank the most relevant sites for a given search. When you look at Google's algorithm names from years ago, you'll see that they are all taken from animal names, which is why many of them are referred to as Google's virtual zoo.
Google's algorithms have evolved significantly over time in order to deliver the best possible results to users, and these algorithms have reduced violations and fines for sites that violate the red line.
So google algorithms is a set of algorithms that form a very complex system, this system is used to import data from the indexing table of Google according to the query received, and then provide the best possible results to the user.
Google uses an integrated set of algorithms, signals, and tools to rank web pages and provide the best and most relevant results for the query incoming.
Google also uses an integrated set of algorithms, signals, and tools to rank web pages and provide the best and most relevant results for the query incoming. A computer specialist can combine different algorithms to develop a new program using the algorithms.
Algorithms are useful in combination with programming, we would like to clarify that algorithms are what allow the programmer to sell last month's data from the database, they can compare their data to previous months using algorithms.
History of Google 's algorithms
The Google Search Engine Project began in Susan Vizke's garage in California on April 4, 1998. Google updated its algorithms as it tried to invest more in the early years of its existence. Compared to existing algorithms, this update contains few modifications; After all, Google undergoes hundreds of changes every year.
Excellent and exciting developments at Google began in late 2008. A Google employee invented the Vince algorithm on January 28, 2009, which changed the Google site. To gain greater customer confidence, Vince's system follows the terms.
Google built an algorithm to solve low-quality material from April 28 to May 3, 2010, but it failed, and the algorithm created focused more on long keywords, which were not particularly attractive.
The Panda algorithm was introduced by Google in February 2011. In the United States alone, the algorithm affected 11.8 percent of search results. The Panda algorithm is one of the most useful and powerful Google algorithms, which we will discuss in more detail in the following sections.
Google launched the Penguin algorithm on April 24, 2012, to punish sites for profit from the Internet.
In August 2012, Google released an upgrade to its Pirate algorithm. Google's algorithm is designed to punish sued websites, the main thing to remember about hacking algorithm is that Google favors it and constantly upgrades it.
In September 2012, the game field algorithm was completed. This algorithm is concerned with how Google ranks websites.
Google's effectiveness in engaging consumers and updating its algorithms peaked in 2015.
The Golden Hummingbird algorithm, often known as the Google Hummingbird algorithm, is updated to rank websites based on search terms.
One of the latest upgrades is Google Algorithms Mobile Friendly, which monitors smart search results and simple mobile internet access at your fingertips. On April 21, 2015, this algorithm was launched.
The RankBrain algorithm was implemented in October 2015 with the goal of improving Google's fan reach algorithms beyond text, image, and audio. In fact, the purpose of this algorithm is to help provide SEO services tailored to their needs.
On January 10, 2017, Google's algorithm update was implemented on the search engine regarding mobile ads in order to develop attractive ads.
Google generally makes one or more tweaks each day to improve search results. Specific improvements are the focus of some modifications. Some of the changes are more significant and unexpected.
The majority of Google's algorithm tweaks are minor, but compared to an app, only a few people will notice it. However, Google's search engine sometimes undergoes major algorithm changes. Serp is heavily affected by updates (a common term in site optimization).
🔔 The algorithms mentioned in the previous points are among the most controversial and controversial Google algorithms. But the article does not end there. We will explain how algorithms work and the 15 most important Google algorithms in the following sections.
?How do Google's algorithms work
Google Algorithms: 15 Most Important Algorithms You Should Pay Attention to in Search Engine Optimization
According to a definition in a Google article , “Sorting systems consist of a number of algorithms rather than one. To deliver the most relevant results, search engines consider a variety of criteria, including the terms in the query, usability of sites, knowledge of sources, your language, and your location geographical.
The value of each component varies according to the type of question. For example, newness of information is important in answering inquiries about current events, while it is less relevant to looking up definitions in dictionaries.
Finding relevant and valuable information on the Internet is a familiar topic for many of us. There are approximately 150,000,000 active websites on the Internet today, according to the Netcraft Internet Research Institute . In general, checking all sites for useful information is very important in Google. This is why search engines use complex algorithms.
Google's algorithms do the legal work for you by searching for websites that include your search terms. The next stage is to assign a rating to each page based on a variety of parameters, including the number of keywords included.
On the search engine results page, the sites with the highest ranking come first (Google Serp). This means that the links that are most relevant to your search should appear at the top of the search engine results.
Rankings and lists of the best Google pages can significantly improve site visitors. The search engine Google surpassed Microsoft as the most visited site on the Internet in 2007. Due to the massive volume of traffic, a strong ranking in Google SERPs can lead to a significant increase in the number of visitors to the site.
The importance of keyword placement in digital marketing for websites and blogs, is critical to understanding the content of website owners. Google searches every webpage for keywords, but certain areas are more important than others. Entering a keyword in the title of a web page, for example, is very necessary.
Google searches for keywords in titles too, the size of the titles varies, long keywords are more useful than smaller keywords. Different keywords or synonyms are also necessary.
Although webmasters should avoid excessive use of keywords, many experts advocate doing this regularly across the website. Google wants the best SEO user experience. This is what drives every Google algorithm update.
Google Panda algorithm
The stated goal of the Google Panda algorithm update was to promote high-quality websites while reducing the visibility of low-quality websites in Google's organic search engine results. It was also known as "The Farmer." Initially Panda's first rollout, according to Google, corrupted up to 12% of English-language search results over the course of several months.
Panda gives online pages a so-called "Quality Score." After that, the score is used as a rating element. Panda started as a filter rather than a component to offset Google's rankings, but was officially integrated into the core algorithms in January 2016.
Google's Panda algorithm is like a person who enjoys reading and thinking. It reviews all accessible information and takes action if it notices any violations, such as low quality content, duplicate content, content that doesn't follow Google's guidelines, etc.
In 2011, Google designed the Panda algorithm to address this problem by improving the quality of the content of sites displayed on a search page. The imperative of creating content with a proper content strategy has been felt more than ever with the introduction of this algorithm.
Google Panda's algorithm looks at a variety of properties on a single page as an example:
Low volume content.
Duplicate content.
farm links.
Content quality.
Site credibility.
Recovering a site that has been penalized by Google's Panda algorithm is time-consuming and often impossible. Panda is one of Google's most important algorithms. If you notice low quality material, the site will be penalized. Panda's algorithm can also be used to detect pages where the ad is more relevant than the content.
Google Penguin algorithm
The Penguin algorithm can be described as Google's transformation algorithm, with the main aim of lowering the ranks of sites that have grown to higher sites by abusing Google's quality rules. The algorithm was first announced in April 2012, and is still considered one of Google's most important ideas.
In general, sites that use numerous practices such as spam, excessive use of keywords and illegal links reduce the number of visitors and organic traffic. This modification to Google's algorithms penalizes websites that use black hat search engine optimization techniques. To improve a website's user experience, webmasters must create high-quality content sites and provide pleasant experiences to users.
Penguin's strengths include fighting penguins from spam sites, identifying suspicious links or purchased clicks, and detecting over-optimization.
Venice Algorithm.
The gun algorithm was one of Google's early algorithms. According to Google, users' search traffic for services and items near their homes is very high. As a result, Google launched the gun algorithm in 2012.
Small businesses were able to compete with big companies and appear at the top of search engine results after introducing the gun algorithm and focusing on the location on the search results page. This helped them attract customers who live close to their business.
The gun's algorithm depends on where you are in the world, when someone connects to the Internet, their location is determined using IP and GPS software, and this data is kept in an internal database that displays the closest locations based on the search.
However, Google eventually discovered that the gun's algorithm was not sufficient for local SEO and that it needed to be upgraded. As a result, Google Pigeon and Blind Algorithms have been added to help improve local SEO.
Page Layout Algorithm
First introduced in 2012, the page layout algorithm affects websites that load a lot of ads at the top of the page, making it difficult to locate the main content of the page. On sites with standard advertising content, this algorithm does not work.
Zebra algorithm
The zebra algorithm is one of the most widely used algorithms, among those of Google Panda, Pigeon, Penguin, and others. In 2013, Google released an algorithm to deal with untrusted retail websites.
The rationale behind this algorithm was that some untrustworthy stores managed to rank first in Google using black hat SEO strategies, which caused customer dissatisfaction. By technically evaluating store locations, this algorithm prevents dangerous websites from being ranked.
Payday algorithm
This time, we are going to take a look at another algorithm from Google called Payday Loan Algorithm. Algorithms, like Panda and Penguin's algorithms, were introduced in 2013 to combat spam sites. Spam sites are those sites that regularly use sloppy terms. Examples include gambling, betting, and other porn terms.
The Google Pigeon bathroom algorithm
The company chose to integrate the pigeon algorithm into the virtual zoo after studying the algorithms of Google Panda, Penguin, and Hummingbird. Pigeon was the moniker that Google gave to this algorithm in 2014. The interesting part is that Google content takes into account not only text, image, and audio, but also geography or location.
The goal of this algorithm is to make the search results as comprehensive and customized as possible, and your location, as well as your physical distance from the term you're searching for, are used as criteria. The pigeon algorithm analyzes a user's search term or phrase, and if it relates to a nearby location or company, it provides the closest and best alternatives.
Google (Friendly Mobile) algorithm.
Google introduced a big new algorithm for personal search using smartphones on April 21, 2015. The algorithm was created to increase the number of mobile-friendly pages in Google's mobile search results.
This transformation was so significant that it might be called a watershed moment. After this episode, Google enthusiasts are no longer confined to using computers to achieve their goals and research; They can now use Google to convincingly answer their queries anytime and anywhere. Look at the image below to understand the Friendly Mobile algorithm better.
Artificial intelligence algorithm classification.
Google's RankBrain algorithm, which was originally revealed in 2015, is the third most important component of the ranking. This algorithm greatly improves Google search performance and is responsible for handling complex questions and searches.
Rank Brain is one of Google's latest algorithms and is a new artificial intelligence technology that aims to recognize the idea based on the user's word and provide the best solutions. Users will get more relevant results from Google as a result of using this algorithm.
FL 2 by Google Algorithms.
The Florida Algorithm 2, introduced in 2019, was another modification of Google's core algorithm. Google has not addressed any specific issue or indication in this release (eg quality). Traffic to websites was affected by this algorithm, with some seeing an increase and others a decrease.
Paraphrasing algorithm
Every day Google introduces new algorithms and implements new methods. The paraphrase algorithm is one of Google's newest algorithms. The term refers to a group of ideas.
This is exactly what this algorithm achieves. That is, as soon as the user searches for a topic, Google analyzes the materials of several sites, gives the user a comprehensive answer, and deletes areas that do
The YMYL (Your Money or Your Life) algorithm
The YMYL algorithm is one of Google's newest algorithms. There are many very critical real world concerns that are based on trust. Lies and deception are widespread today. As a result, Google penalizes websites in the areas of medical, financial, legal, and online business whose products affect the quality of life of active people. These people and websites are identified by the YMYL algorithm and removed from search results.
Google EAT algorithm
Trust, authority and expertise are represented by the EAT algorithm. Let me tell you that the phrase EAT first appeared in the 2014 Search Quality Guidelines.
The EAT algorithm is based on three characteristics that Google uses to assess the credibility of your website or brand. According to Google, "It's all about informing search engine users so that we can provide the best experience for our customers." Google has approximately 10,000 human residents, which may seem unusual.
An introduction to the concept of the EAT algorithm
When judging credibility, Google voters look at the creator of the material or the person responsible for the content of a published site. Google's human deliveries put Content Account Accuracy at the top of the ranking list.
If you do not meet the prerequisites, you will not be able to comment on the EAT algorithm. You should evaluate updated material, fact-based information, quality links, address and contact data, use of internal and external links, and other factors to gain the confidence of the EAT algorithm.
Google EMD algorithm
We all know that keywords are essential to SEO, which is why netizens want to include keywords when buying a domain. High quality keywords help the people involved to rank higher and higher.
Many webmasters used low-quality materials with popular keywords to search for accurate domain names and rank better in searches, according to studies, but the EMD algorithm turned them off. This algorithm punished low-quality websites with shallow content, blocking many reputable websites. EMD algorithm has an inverse relationship with black hat SEO.
Hilltop algorithm
The Hilltop algorithm, created in 2003 with the aim of evaluating whether websites qualify for ranking, is one of the most important Google search engine algorithms. Hilltop algorithm has an impact on SEO. This technology uses the Google PageRank algorithm to find specialized and legitimate web pages.
When a user enters a query into a Google search engine, Hilltop's algorithm helps discover relevant keywords. This method may not necessarily lead to more useful search results.
On-Page SEO A complete explanation of internal SEO
This technique uses a unique list of valid documents, such as Wikipedia. Experts and authors usually use reputable sites for site ranking, SEO and content documentation, among other things, for external linking because most trusted sites are used as link references. The goal of the hilltop algorithm is to find trusted sites like Yahoo, Wikipedia, and others.