The importance of identifying the target country for the site
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Targeting visitors from specific countries is very important for any website to get visitors interested in what it offers, and this is achieved through your success in targeting your visitors and determining their exact location. In this article, we discuss the importance of determining the target country for the site and the most important ways to target visitors in specific countries using SEO and its various techniques.
There are many sites that provide a set of services that target a specific region or country, or provide content of interest to visitors in that country, and you need to target visitors from this region only, without entering into competition with sites targeting other countries to no avail, and in this article we will explain the importance of targeting And how to target visitors from certain countries through SEO techniques.
AFake identification of the target country for the site
Most of the sites on the web are sites for companies or to sell some products, so they need to target a specific area only and link its site to it.
as thatGoogle results vary from country to countryAccording to Google’s vision of the extent to which this topic is related to the user’s geographical location, for example, when you type the word “banks” in the search engine from a user inside Egypt, it will appear in the search results for Egyptian banks, and when you type the same word in the search engine from a Saudi user, it will appear in the results banks Saudi Arabia.
I think it has become clearer now for you, dear reader. The international targeting factor is very important to get visitors interested in the field of your site, but if you want to direct your site to several countries, do not use any geographical identification so as not to lose visitors to other countries and this suits general and news sites that target many countries
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Ways to target visitors from certain countries through SEO techniques
SEO is the science of marketing through search engines, making the site compatible with the algorithms of search engines and appearing in the first results of the search engine through words that are related to the site’s domain.
Among the services provided by SEO specialists is targeting visitors from certain countries who are expected to be interested in the content of the site to increase the number of visitors to the site and achieve the goal of it, whether it is to increase sales or profit from advertisements or provide services, and we will present in this article the most important ways to target visitors from certain countries through seo techniques.
Via the domain extension
The domain is a very influential factor in the search results, and when you choose a domain extension for a specific country, such as .eg, .se, or .ae, you are telling Google that you are targeting to appear for visitors to this country only, and therefore we find that government organizations of countries use these extensions, and thus you shorten your competition with Sites within this country only, which facilitates your visibility to visitors instead of expanding the circle of competition with many sites.
Via webmaster tools
You can tell Google which country you are targeting through your Google Web Master Tool account, and to choose the target country, enter your Google Web Master Tool account and choose the site you want to target. be targeted.
Via Google Business
One of the factors that you can target visitors from certain countries is linking your geographical location to the target country through a Google business or Google places account, so that your company’s location appears when searching on the map within the target country.
Google Business
4By content related to events within this country
By content related to events within this country
When targeting a specific country, you must provide content related to that country and use the prevailing dialect in that country. You can find out the most popular topics in the target country through Google Trends, specify the name of the target country, and it will show you the most important topics that concern people with it.
5By obtaining links from sites within this country
By obtaining links from sites within this country
It is very important to get backlinks that point to your site from sites within the target country and their links end with the extension of that country. This makes your site closely linked with this country.
These were the most prominent ways to target visitors from certain countries through SEO techniques in order to achieve the largest number of useful visitors for you and your site, and to narrow the circle of competition with global sites without benefit.
Do you have other methods? Feel free to post it in the comments.