12 reasons to start applying SEO techniques to your website.
Did you know that there are 3.5 billion searches made on Google every day? This means that no matter how small your business is, there is inevitably someone searching for it on the Internet.
The problem, however, is that 90.88% of web pages on Google are hidden and inaccessible. This is according to Ahrefs.com, which specializes in SEO web tools.
The site has studied nearly a billion web pages to discover that a huge number of them are not visible to users, in other words, they don't get any organic search traffic.
Here, the importance of starting with the application of search engine optimization techniques "SEO web" appears in increasing web traffic and increasing the visibility of your site on the search results page. but that is not all!
Here are 12 reasons to get started right away to start applying SEO web techniques to your website.
web seo
1- Organic Search is the primary source of web traffic on the Internet. Organic Search is the most important part of measuring the performance of any website on the Internet as it is an essential source in bringing in new users.
and convert them to the process of purchasing a product or service or interacting with the site.
As all the specialists in this field know, the search engine Google has a much larger share of the search market than the rest of its competitors such as Yahoo, Bing or other search engines.
This does not mean that the rest of the search engines will not help to show your site to users, they certainly will, but with Google's acquisition of 75% of the search market on the Internet, it remains the most important, and adhering to its instructions in improving search engines will definitely benefit you.
In order to be able to appear in the search results page on Google or other engines naturally without any payment (Organic Search) as a reliable source of information your website must be configured (optimized) for these engines to find it.
In other words, you should apply the best SEO strategies to it.
SEO contributes to building the credibility of your website.
And SEO 2- SEO contributes to building credibility and reliability. The goal of any SEO expert is to build a strong base for a clear website that delivers an effective user experience,It is found by search engines as a result of the reliability and brand credibility offered by this site.
There are many elements that contribute to building the reliability and credibility of sites with search engines, including: High-quality backlinks.
User experience. Machine learning and Artificial Intelligence techniques.
Content optimized and developed with SEO. Here it is worth noting that building credibility and reliability depends in large part on the extent to which this website is suitable for search engines (Search Engines Optimized), so do not hesitate to hire an SEO expert in order to build the credibility of your site with Google or other search engines or develop yourself in this field.
SEO contributes to building the credibility of your website.
2- SEO contributes to building credibility and reliability. The goal of any SEO expert is to build a strong base for a clear website that delivers an effective user experience, and is easily found by search engines as a result of the reliability and brand credibility that the website offers.
There are many elements that contribute to building the reliability and credibility of sites with search engines, including: High-quality backlinks.
User experience. Machine learning and Artificial Intelligence techniques.
Content optimized and developed with SEO. Here it is worth noting that building credibility and reliability depends in large part on the extent to which this website is suitable for search engines (Search Engines Optimized),So, do not hesitate to hire an SEO expert in order to build your site's credibility with Google or other search engines or develop yourself in this field.
One of the advantages of web seo is to provide a better visitor experience.
3- Good SEO means a better user experience Everyone wants to get a good organic ranking on search results pages, and everyone wants to achieve greater visibility on search engines.
But the vast majority forget that providing a unique user experience plays an important role in achieving this. Google has learned to distinguish between good and bad user experience, and a positive user experience has become an important factor in the success of any website.
Users know exactly what they want, and if they do not find it, they will leave your site immediately, which may negatively affect the performance and success of the site.
A strong example of a positive user experience is Google itself! In recent years, it has turned into something like an automated answering machine that provides satisfactory answers to users in the fastest time and with minimal effort, through SERPs and the SERP results they contain.
Proper use of SEO techniques will contribute to providing a positive user experience that will ensure a greater visibility and exposure on the Internet.
Increase audience interaction through local web seo.
4- Local SEO contributes to increasing audience interaction With the increase in web traffic coming from mobile phones, local SEO has become an important factor for the success of websites and small and medium-sized businesses.
What does this mean exactly? When you type in Google, for example: "pizza recipe"The search engine will show you results for pizza recipes written by anyone, anywhere.
But if you type "pizza restaurant", the results that will appear will be mostly for pizza restaurants near you in your city or neighborhood and rated by previous visitors.
In other words, local SEO is the process of optimizing websites to make them visible to a certain group of people in a specific geographic area, making it easier for users to find them.
SEO professionals do this by optimizing a business's website and content, including local citations and backlinks, as well as local listings that are relevant to the site and the business sector it belongs to.
To boost engagement at the local level, SEO professionals should start with: Optimizing the business knowledge graph dashboard. Develop and update the "Google My Business" list. Develop business profiles on different social media platforms.
Focus on the feedback provided by customers, whether on Google or other specialized review websites such as Yelp, Home Advisor, or others.
Web seo and the impact on the purchase process from the Internet.
5- Influencing the buying process Customers often do an internet research before purchasing any product or service they want.
This is one of the most important benefits of the Internet for the buyer. When you use SEO techniques correctly in communicating your marketing messages about the best offers and the best products or services.
You can literally change the rules of the game! Getting your business to users at the right time and place will positively impact the purchase process and increase sales and profits.
This is exactly what using SEO techniques correctly does, as your product would not see the light of day without these techniques.
Web SEO helps you understand the algorithms of Google search engines.
6- Stay up to date with search engine algorithm updates It is really nice to use SEO techniques once you have created your website.
But if the tactics used are short-term, and the site is not constantly re-evaluated over time, it will get to the point where it becomes difficult to achieve better results and the performance of the site will decline little by little.
Due to the constant updates of the algorithms of search engines, especially Google, it is imperative to constantly monitor your website and constantly evaluate its performance in order to stay on top.
You have to be proactive and keep an eye on major changes to the search engines' algorithms. Since Google makes thousands of changes to its algorithms annually, delaying some time will cost you a lot.
Here, the importance of using the expertise of professionals in the field of SEO, which will prevent you from falling into this trap.
Sebo Well helps you to better understand the changes.
7- Helping to better understand the web environment With all the changes in the web environment every day, it can be difficult to stay abreast of these latest changes.
But following up on SEO updates on a regular basis will help you with that, because it will enable you to know the technologies that your competitors are using at the local or global level and thus better understand the web environment around you.
Low cost web seo techniques.
8- Low-cost SEO techniques Using SEO techniques will cost you money, of course, especially if you use an expert in the field, or you have to buy content management tools.
However, it is still less expensive compared to other content marketing methods. You can actually view SEO costs as an investment rather than just advertising and marketing.
Because successful SEO techniques will benefit your site in the long run and for many years. As with everything in the world, your site will get better and more successful the more attention it gets from you.And a bigger investment. Make the right choice for your investment then!
The web is a long-term strategy.
9- A long-term strategy Once you start applying SEO techniques to your site. The results of these changes will only appear after one year, but the effects of these changes can last for many years.
Of course, it's important to keep up with the latest changes and trends in your online industry, but even a website that doesn't have the best SEO recommendations will improve once you start implementing basic SEO strategies.
To provide honest content and an acceptable user experience. It is a long-term strategy, the more time devoted to applying SEO techniques, the more effort and budget allocated to it. The better the website and the better your chance
s of ranking
higher on search results pages for as long as possible.
SEO rules help you measure your progress.
10- Measurable Although the use of SEO on your site does not provide you with easy-to-calculate ROI, as is the case with paid search.
However, you can measure its results through follow-up and analysis. SEO techniques help business owners and businesses determine the progress that has been made on the Internet.
Analytics allows them to know where they have been, where they are now, and where they will be in the future, and unlike traditional methods of measuring success, this data never lies!
Always work on improving your web SEO.
11- Creating new opportunities for development and improvement The higher the quality of the SEO techniques used, the more ways to find new opportunities not only for website improvement and brand development.
but also to make it shine. When you provide your website or brand with high-quality SEO techniques, you are letting the SEO team know what your brand is all about.
In other words, you help the business team to market your product or service (your website) after a deep understanding of it and with a passion that matches yours, which opens new horizons for you to develop and improve.
Web SEO is your way to top Google search results.
12- SEO is your way to get on the first page in search results, no one is in the field of search engine optimization.
Remember, if your site doesn't show up on the first page of search results, you're probably not doing well in the organic search game.
In confirmation of this, a recent study showed that the first three organic results on the search results page get 40% of all users’ “Clicks”, meaning that the probability of entering one of these sites is the highest ever.
This means that if you're not at the top of the search results page, you should immediately start striving for it, and the only way to do this is to work on optimizing your site for search engines.
SEO techniques have become the new way of marketing today, and applying various SEO tactics to your website will always pay off.
Get started right away with basic techniques that you can learn on your own, and if needed, you can always get help from SEO experts to get better results.
Moving from the 90% of hidden content to the elite content offered to Internet users.